For B2B SaaS Founders · Pilot From $500

LinkedIn ghostwriting and lead generation for B2B SaaS founders building a category.

In software, the founder is often the first salesperson, the first recruiter and the voice of the category all at once. Jennavi writes in your voice, positions you with the buyers, partners and hires your product depends on, and starts the conversations that can become pilots, partnerships and pipeline. See how SaaS founders use LinkedIn.

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Serving B2B SaaS founders in the United States, United Kingdom, Canada, Australia and other English-speaking markets, remotely and in English.

What a SaaS founder's LinkedIn must carry

Four jobs that your profile has to do at the same time.

  • State the problem your product solves and who has it
  • Give the category a point of view that is easy to follow
  • Introduce you to the buyers who feel the problem most
  • Reassure the candidates, partners and investors who check you out

Most SaaS founders begin on the Founder tier, which costs $500 for the first 30 days. Founders who want a newsletter and an SEO and GEO article to build category visibility choose the Executive tier.

Why It Matters In Software

In B2B software, the founder
is the first marketing channel.

Before a company has a brand, a team or a sales process, buyers judge the product by the person who built it. These are the roles your LinkedIn presence plays long before you can afford to hire for them.

What You Want From LinkedIn

Four ways SaaS founders use LinkedIn,
and what we do for each.

Most founders want LinkedIn to do more than one job. This is how each goal translates into work that we handle for you.

What you want from LinkedInWhat a buyer needs to seeWhat Jennavi does
Founder-led salesA founder who clearly understands their problem and is credible enough to trust with a purchase.We rebuild your profile around the problem you solve and publish posts that show how you think, then open conversations with the roles you sell to.
Category educationA consistent explanation of why the problem exists and what changes when it is solved.We write posts from your point of view and, on the Executive tier, a monthly newsletter and SEO and GEO article that reach beyond LinkedIn.
Early customers and design partnersEvidence that the founder is active, thoughtful and building something real.We keep you visible with steady posts and thoughtful comments, so the right people see your name before a message arrives.
Hiring and partnershipsSigns of momentum and a direction worth joining.We make your story and your progress easy to find, so candidates and partners have something to evaluate.

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Positioning For Software

Write the profile
for the buyer, not the investor deck.

A software buyer wants to know if you understand their problem. A profile that reads like a pitch to investors answers a different question. We rebuild yours around the one the buyer is asking.

01

Say the problem, not the feature list

Your headline and About section describe the problem you solve and who has it, so a buyer recognizes themselves within seconds.

02

Name the buyer by role

Buyers respond when they see their own job title and challenge described accurately. We write your positioning around the roles you sell to.

03

Show a point of view

A founder who explains how the category works is easier to trust than one who only announces features and funding.

04

Make the next step obvious

Your Featured section and call to action give an interested buyer one clear way to talk to you.

What Your Posts Say

Content from the inside
of the problem you solve.

Your posts come from your own decisions, conversations and opinions. You decide what is shared, so nothing about your roadmap or strategy appears unless you choose to make it public.

Be Easy To Find

Software buyers research
before they ever contact a vendor.

Buyers often learn about a category through search engines and AI assistants before they speak to anyone. The Executive tier includes one newsletter and one SEO and GEO article every month, written to help those systems find and understand what you know about your category. No one can guarantee a recommendation from Google or an AI assistant. A clear and consistent body of work gives them more to find, and that is the groundwork we build.

Your First Month

Your first month as a SaaS founder client,
week by week.

The pilot begins after a free strategy call and a signed service agreement. This is how the first 30 days unfold for a software founder, and the ten-step method behind them is explained on the how Jennavi works page.

Proof

Founders and buyers
who found Jennavi unprompted.

Jennifer Mmesoma Omaliko built Jennavi's reputation on her own profile before she offered the method to clients, reaching 873% impression growth, more than 6,000 followers and over 106,000 organic impressions with no paid ads. These messages reached her without a pitch, including one from a prospect who found Jennavi through an AI assistant.

Names are hidden for privacy, and results will differ for every client. You can see more on the results page.

Choose Your Tier

Choose the tier for your stage,
and start the pilot.

Begin with a 30-day pilot at a reduced entry fee, and continue monthly only if the results justify it. You can add team profiles in either card, and the savings apply automatically.

Team savings: 5% for 2 profiles, 8% for 3 to 4, 12% for 5 or more. A 30-day pilot shows replies, conversations and booked calls. Closed deals depend on your offer and sales process, so we report results, never revenue promises. All fees in USD.

Prefer a side-by-side comparison of every feature? See the pricing page.

Before You Book

Questions SaaS founders ask
before they start

Does LinkedIn lead generation work for B2B SaaS?

It works when your buyers, partners and future hires spend time on LinkedIn, which is true for most B2B software. Because every category is different, we check at the start that enough of your buyers can be found. We never promise pipeline or revenue, because LinkedIn's rules and your market sit outside our control.

Is this a replacement for founder-led sales?

No. It supports founder-led sales by building the credibility and the conversations that come before a sales call. We start relevant conversations and hand you the ones that show genuine interest, along with a suggested reply, and you take the calls.

How do you handle technical and product detail?

Your posts draw on the product decisions, customer problems and market opinions that you share with us. You approve a voice guide before anything is published, and you decide what is made public, so nothing about your roadmap or strategy appears unless you choose it.

Can LinkedIn help me find early customers and design partners?

It can open conversations with the people who feel your problem most, and a clear profile and consistent content make those conversations easier to start. We cannot promise any particular customer or partner, but we can make sure the right people see who you are and what you are building.

What does the SEO and GEO article do for a software company?

On the Executive tier we write one article a month that is structured to help search engines and AI assistants find and understand your expertise, alongside a monthly newsletter. Software buyers often research vendors through search and AI assistants before they speak to anyone, and no one can guarantee a recommendation, but a clear body of work gives those systems more to find.

Which tier should a SaaS founder choose?

The Founder tier suits a founder who wants steady inbound conversations, with 12 posts a month, outreach, CRM tracking and a monthly report. The Executive tier adds 16 posts, a newsletter, the SEO and GEO article, the CRICKETS playbook and priority support, which suits a founder building category visibility. You can add either tier from the pricing cards on this page.

How much does it cost?

The Founder pilot costs $500 for the first 30 days and then $1,000 a month. The Executive pilot costs $1,000 for the first 30 days and then $1,500 a month. Fees are in USD, team profiles save 5% for two, 8% for three or four and 12% for five or more, and a three-month commitment saves 5% while a six-month commitment saves 10%.

How is this different from a LinkedIn ghostwriter for SaaS founders?

A ghostwriter writes your posts. Jennavi also rebuilds your profile, builds your prospect list by hand, engages with the right people, sends personalized outreach, hands off interested prospects and reports every month, so your content reaches buyers instead of waiting for them.

Can this help with hiring, partnerships or fundraising?

A credible profile and a clear point of view help candidates, partners and investors respond to you with more confidence. The service is built to generate relevant business conversations, and we cannot promise any specific hire, partnership or round.

How long before I see results?

LinkedIn is not always predictable, so results vary and may take one to three months to appear. Your first report arrives at the end of the 30-day pilot, measured against the starting numbers we record on day one.

Do you guarantee pipeline or customers?

No. We control the order of the work, the weekly effort and the monthly report. LinkedIn's rules, the reach of each post and your market are outside our control, so we never promise pipeline, customers or revenue.

Where do you work, and who do you serve?

The team works remotely, in English, from Kano, Nigeria, with SaaS founders, executives, consultants and sales teams in the United States, United Kingdom, Canada, Australia and other markets.

Who needs to understand your product
before the first call?

Book a free strategy call and describe the buyers, partners and hires you need. We will map out how LinkedIn could reach them. If you would rather see the whole picture first, the homepage covers it.

You can also view the booking page or contact us.

Jennifer Omaliko
Jennifer Omaliko Founder, Jennavi

Have a question about your LinkedIn or your LinkedIn positioning? I read every message myself, and I'm usually quick to reply.

Call booked! One more step, say hi so Jennifer knows to expect you. Message Jennifer
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